Peugeot – 3008DKR Dakar Experience

Enjoy the ride

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The thrill of speed is part of Sébastien Loeb’s everyday life. With the Dakar Experience, we invite you to share some of his sensations as he tries out the Peugeot 3008DKR, the new rally car designed by the French brand to race in the 2016 Dakar that will be set in Argentina.

The trials and the 360° shooting were made in Erfoud, Morocco, where the conditions are diverse and extreme enough to imitate what’s to be expected during a rally: intense heat, sand dunes, rocky valleys… everything to make sure the car is Dakar-proof. However, traditional 360 camera rigs are definitely not designed to experience such weather or bumps, so the DVMobile team had to get extra-inventive in order to make it happen. It was a one-of-a-kind challenge, but in the end the result is as exciting as racing along with Sébastien Loeb.

Just hop in and enjoy the ride!

Credits
Client
BETC / Peugeot
Video and post-production
DVgroup