Chivas – Taste of Discovery

A personalized trip to Scotland to visit the Chivas distillery

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In 2015, DVgroup assisted the Chivas whisky house, renowned for the assembly of malt and grain whiskies, in creating one of the first interactive and individualized virtual reality experience.
The Taste Discovery film, produced by DVgroup, offers a personalized trip to Scotland to visit the Chivas distillery.
Depending on the taste of the audience, the Chivas master blender Colin Scott invite them to discover the notes and aromas of the Chivas Regal whisky.
DVgroup filmed stunning landscapes with a DJI drone designed by our technical partner Aérodronique so the users could gaze freely at the whisky road.
The customized 360° film is available on YouTube and Facebook, and Chivas showcases it in the duty free zones in different airports.

Credits
Director
Mathias Chelebourg
Executive production
DVgroup